Major Retailers to Take a Hit this Holiday Season

UnhappyShopper

Looks like major retailers could be experiencing a big hit this holiday season.  According to CreditCards.com nearly half of cardholders are likely to avoid stores hit by data breaches.

Here are they study’s highlights:

  • 45% percent of respondents with credit or debit cards said they would definitely or probably avoid one of their regular stores over the holidays if that retailer had experienced a data breach.
  • 16% percent said they definitely would not return to a retailer if the store had been hacked
  • 29% said they probably would not shop at such stores.

These results come from a survey of randomly selected 865 American adults who have debit or credit cards conducted by landline and cellphone October 2-5th for CreditCards.com by Princeton Survey Research Associates International.

What do you think? Will you be avoiding the major retailers this year? Let us know in the comments! 

AuthentiSite helps protect consumers and brand owners alike from the threat of security breaches. To learn more, please visit www.AuthentiGuard.com

Everything You Need to Know About the Home Depot Data Breach

Via New York Times http://www.nytimes.com/2014/09/04/technology/path-of-stolen-credit-cards-leads-back-to-home-depot.html

Via New York Times

What happened?
Targeted by cyber criminals, Home Depot has been the latest victim in a major credit card data breach. It is estimated that this attack effects thousands of consumers’ credit and debit card information. Should the evidence uncovered so far prove to be valid, the hack could be bigger than last year’s record-setting Target breach.

What information did they get?
As of right now, the answer to this question is unclear. However, it can be assumed that the hackers have access to all typical billing information such as: the cardholder’s name, card number, billing zip code, security code and expiration date.

Where is the stolen information being used?
According to the New York Times, thousands of fresh credit and debit card numbers have surfaced on so-called carding sites, which are websites where stolen credit card data is sold. On these sites, hackers are selling the stolen account information for as much as $50 per card. From here, cyber criminals can use this information for anything from illegal online purchases to identity theft.

Should I be concerned?
While Home Depot is working hard with law enforcement and their banking partners to get this under control, if you have shopped at Home Depot with either a credit or debit card, you should be on the lookout for any usual activity.

What should I do now?
If you have shopped at Home Depot and used a credit card, keep a close eye on your statement. Any unfamiliar charges should be immediately reported to your financial institution.

If you used a debit card at Home Depot, you may want to ask your bank to issue you a new account number and consider moving any money you can to another account. Unlike credit cards, any unlawful purchases on your debit card comes directly from the cash in your bank account. This could cause an overdraft and/or leave you without money. While most financial institutions replace the stolen money, it rarely happens quickly. 

Finally, the information gathered by the hackers could be used in a later attack – such as a phishing email. Be suspicious of any email, phone call or text that claims to be your bank, Home Depot or law enforcement. Avoid clicking any links or replying with any personal information.

 

DSS and AuthentiSite have solutions that would help put an end to these cyber attacks. To learn more, please visit www.AuthentiGuard.com 

To sign up for our free informational webinar please click here.

Shopping Safe Online – The Golf Addition

Golf ball on white tee and golf club preparing to shot.

A few weeks ago we posted an article about counterfeit golf apparel, clubs and accessories and how they were making their way into homes of unknowing consumers.

Today, we’re going to be talking about how to avoid buying counterfeit golf clubs and accessories online. With KeepGolfReal.com removing more than 250 fake golf websites last year, the problem is real and growing.

Below are a few tips and tricks to make sure you are shopping safe online:

  1. Feedback: Always check the reviews before purchasing a golf club online. If there are several complaints about a product not shipping, the products quality or the website’s poor customer service, these could all be signs that you are dealing with a fake website.
  2. Great Deal: Even on auction websites, if the deal is too good to be true, it is. Often times knock-off sellers will justify the low cost as “received as gift” or “won in a raffle.” Don’t let it deceive you – it’s fake.
  3. Serial Numbers: When in doubt, ask for the serial number. If the company or seller refuses to provide it to you, it is a clear indicator that it is not a real product.

Always remember, if you are curious about whether you are on a true authorized reseller of the product you are looking to purchase, you can always check with the manufacture. Many times manufacture websites will gladly provide a list of their licensed resellers.

DSS and AuthentiSite can help consumer and brand owners alike prove website’s authenticity. To learn more, please visit www.AuthentiGuard.com

How to Spot Counterfeit Football Merchandise

NFLEarlier this year federal officials announced a crackdown on counterfeit goods, ending in the seizure of more than $21.6 million in fake NFL merchandise. 

As you may or may not know, counterfeiters use inferior materials and craftsmanship to produce look-alike products that do not benefit the teams, the players, or the employees of the U.S. based companies and trademark holders. Honestly, the only place your support for the team is going is into the pockets of criminals hiding out abroad.

With kickoff right around the corner, DSS has decided to provide our readers with some quick tips and tricks on how to spot a fake.

  • Tags tell all. In most counterfeit NFL gear, there is only one tag for washing instructions. However, in a authentic pieces, there are two tags; one for washing instructions and a second for a serial number. That quality of these tags often differ as well – the real ones are shiny and smooth while the fake ones feel like paper.
  • The look and feel of the jersey is your second indicator if you’re dealing with a counterfeit product. The numbers and/or lettering on an authentic NFL jersey will have a smooth look and wont feel loose or fragile to the touch. On the other hand, a fake jersey will feel likely feel rough, the colors will seem faded or wrong all together and the lettering will often times begin to peel away.
  • Lastly, the price of the jersey is probably the best giveaway to spot a fake jersey. Most of these fake jerseys sport a $50 price tag. Remember you get what you pay for and the quality is equal to what you pay for the jersey – cheap.

Consumers should be made aware that these counterfeit items are found in both stores and websites. Some studies show that as many as 800,000 counterfeit jerseys are sold online each year.

DSS is working around the clock to stop the sale of counterfeit merchandise. To learn how AuthentiGuard can protect consumers and brands alike, please visit www.AuthentiGuard.com

Did They Get Your Customer’s Usernames and Passwords?

Early last week, in what some are calling the “biggest internet heist in history”, Russian hackers amassed over one billion username and password combinations.

This comes not even a year after 40 million credit card numbers were stolen from a major retailer – causing experts and consumers alike to wonder if keeping personal information out of the hands of thieves is a loosing battle.

DSS is here to tell you, it’s not.

Our AuthentiSite solution provides true, two-factor authentication for websites through the use of our patented Prism mark and a smartphone application.

Are phishing emails targeting your customers?
Are you having issues with counterfeit websites or products damaging your brands reputation?Would you like consumers to inform you when they have encountered counterfeit websites?

If you answered yes to any of these questions, our free informational webinar on September 8th at 2pm EST is for you.

Click here to register.

During this quick half-hour session, you will learn:

  1. How to identify the real dangers to your brand
  2. Current technologies and solutions
  3. Ways to create proactive customer involvement

Click here to register.

We look forward to your attendance! In the meantime, should you have any questions about our products and services, please visit www.AuthentiGuard.com

Today’s Growing Cyber Threats

cybersecurity

Earlier this week, in what some are calling the “biggest internet heist in history”, Russian hackers amassed over one billion username and password combinations and more than 500 million email addresses.

This comes not even a year after 40 million credit card numbers were stolen from Target and cyber criminals attacked Adobe’s databases – causing experts and consumers alike to wonder if keeping personal information out of the hands of thieves is a losing battle.

What do these thieves want with your usernames and passwords? For the Russians in particular, they were using the logins to spam weight loss ads on social media accounts for, what is believed to be, third party groups. Although some credentials have been sold to the black market, many remain in the hands of the Russian Gang. Should these professional criminals decide to sell the information, it would be very lucrative for the gang.

While a credit cards can be cancelled, things such as an email address or social security number are easy targets for identity theft. Consumers tend to use the same email and passwords for several different websites. Criminals take these credentials and test them on websites that hold valuable information, such as banks or brokerage firms.

“Companies that rely on usernames and passwords have to develop a sense of urgency about changing this,” said Avivah Litan, a security analyst at the research firm Gartner. “Until they do, criminals will just keep stockpiling people’s credentials.

This is where DSS’s AuthentiSite Solution comes in. By implementing AuthentiSite, consumers will know they are on a trusted website, and brand owners will be able to verify it is a customer, not a hacker, on their website.

For example; John Smith will be able to verify he is on his trusted banking website (not a fake, phishing site) and the bank will be able to verify that John Smith is accessing his own account.

It all starts with our patented Prism mark. This mark’s security technology is tied into our secure server making it virtually impossible for criminals to duplicate the mark on illegal or fraudulent websites.

If you are interested in learning more, please sign up for our free, informational webinar on September 8th at 2pm EST. During this webinar, industry experts will discuss AuthentiSite and how the program is being continuously developed to end cyber attacks.

To register, click here.

In the meantime, to learn how AuthentiGuard can help protect brand owners and consumers alike, please visit www.AuthentiGuard.com

Source

Illicit Cigarette Problems? AuthentiGuard Can Help.

Last week, DSS explained just how bad the illicit cigarette trade is for consumers – to read the full story click here.

This is a growing problems that costs consumer’s their health and the tobacco manufactures hundreds of millions of dollars each year.

But what if we told you there was a brand protection solution that would help solve this problem and save your company money?

AuthentiGuard is that solution.

Interested in learning more? If so, than our free informational webinar on August 11th at 3pm is for you.

Click here to register

During this half hour session, we will explain:

  1. The Real Dangers to Your Brand
  2. Current Technologies and Solutions
  3. Ways to Create Proactive Customer Involvement

Click here to register

Should you have any questions about registering, please contact Kaitlyn White at kwhite@DSSsecure.com